Blog

The eFitness blog is a place for free, thought-provoking, valuable content related to health club activities. We will cover everything from member retention and fitness programming to digital marketing and sales. We share winning strategies and best practices for health club operators. Go beyond just reading this blog, start implementing the recommended actions and you can expect to see improvements across all areas.

Listen to our eFitness Meets Business Podcast

Asia Balicka, 8 Jun 2022 / < 1 Reading time - min reading

We are very pleased to inform you that our eFitness Meets Business podcast is now online!

We invite you to listen to conversations with club owners and industry experts from many European countries on how to increase profits and develop the business.

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Christmas promotion in a fitness club - how to do it perfectly?

Asia Balicka, 26 Nov 2021 / 3 Reading time - min reading

The best selling time is coming. It is also the last moment to plan promotional activities for the fitness club. In pre-holiday campaigns, don’t forget about the possibilities offered by the software you use to manage the club!

Whether and what variant of pre-holiday promotion you decide on depends on your brand strategy.

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How is it to change a fitness club management system?

Asia Balicka, 20 Okt 2021 / 2 Reading time - min reading

Finding a reliable management system that meets all the needs of your club is not an easy task. We know it. The first choice may not always be the right one. Luckily, you can always change your mind. Therefore,

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Mobile application in the fitness club. What are the advantages for club members?

Asia Balicka, 12 Okt 2021 / 4 Reading time - min reading

Contact with club members and availability are topics that you certainly work on frequently as a fitness club manager. How to make communication even more efficient and the club always within easy reach?

It is quite simple!

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